World Branding Forum

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For those with an inner child longing to have time in the sun, Cadbury Crème Egg flavoured stout has arrived Cadbury Chocolate brand has teamed...

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Branding Featured News

John Lewis to fund sustainable cashmere programme in Mongolia

Olivia Pearce

March 4, 2021

John Lewis supports the expansion of the SFA’s new Cashmere Standard from Mongolia to the Inner Mongolia region of China The John Lewis Partnership has...

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Campaigns Featured News

Corona comes to the aid of China’s struggling lime farmers

Olivia Pearce

March 4, 2021

Corona beer's initiative creates new farming jobs in the community and improves crop quality Corona beer lovers know there’s only one thing that can make...

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Campaigns Featured News

Dettol teams up with The Football Association to reinforce good hygiene

Olivia Pearce

March 3, 2021

Dettol lends its expertise to The Football Association to help the football community feel reassured on hygiene measures when returning to play and watch the...

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Campaigns Featured News

Vans presents “These Projects Are Ads For Creativity” campaign

Eliza Jane

March 3, 2021

Vans continue to celebrate the diversity of creativity itself and honour the talented individuals behind the work Vans, the global icon of creative expression, presents...

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Industry News

5WPR Launches Specialty Division for Gaming Public Relations

Anisha Kapoor

March 3, 2021

5WPR's creation of the new division will allow a focused and strategic approach to online gambling, casinos, lotto and sports betting clients 5W Public Relations...

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Advertising Campaigns Featured News

Corona sees Zoe Saldana living La Vida Mas Fina in its latest campaign

Olivia Pearce

March 2, 2021

Zoe Saldana joins Snoop Dogg and Bad Bunny in the latest spot from Corona's La Vida Mas Fina' campaign from MullenLowe LA Last fall, Snoop...

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Advertising Campaigns Featured News

TVS Motor Company captures the love of the scooter with Lowe Lintas

Joshua Hughes

March 2, 2021

Lowe Lintas' new film for the Scooty Pep+ Special edition by TVS Motors captures the love of the scooter across Tamil Nadu state TVS Motor...

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Campaigns Featured News

LEGO Group partners cultural creators to showcase children’s creativity

Olivia Pearce

March 1, 2021March 1, 2021

LEGO Group showcases children’s creativity and inspires them to 'Rebuild the World' Award-winning US perspective artist Alexa Meade has unveiled her latest work, a new...

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Advertising Campaigns Featured News

Dulux India reassures consumers about its commitment towards quality

Joshua Hughes

March 1, 2021

AkzoNobel and Mullen Lintas have rolled out a new campaign for Dulux in India, reassuring consumers about the brand’s commitment to quality AkzoNobel, the paints...

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Campaigns Featured News

Tommee Tippee aims to reverse societal stigmas around breastfeeding

Eliza Jane

March 1, 2021

Tommee Tippee celebrates the freedom of choice when it comes to feeding baby in an effort to reset the conversation to a more positive experience,...