World Branding Forum

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Unilever's goal is that, by 2025, all Magnum tubs will be made with recycled plastic Last year, Magnum was the first ice cream brand to...

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Standard Chartered Bank partners Microsoft to become a cloud-first bank

Thomas Ng

August 13, 2020

By being digital-first, Standard Chartered bank will be able to meet the demand for seamless banking virtually anytime, anywhere, and make banking more accessible to...

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Campaigns Featured News

Pornhub honours International Female Orgasm day in its latest campaign

Eliza Jane

August 13, 2020

To make men care more about female pleasure, Pornhub is offering women everywhere the ability to grant a unique type of certification to their partners...

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Campaigns Featured News

Gap amplifies young American activists in it’s latest campaign

Olivia Pearce

August 13, 2020

Gap supports youth organisations, rallies for climate action and announces partnerships with When We All Vote and Rock the Vote Gap introduces the Be The...

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Industry News

5WPR consumer division adds a vegan and plant-based speciality practise

Anisha Kapoor

August 13, 2020

5WPR's new practice will focus on increasing awareness of brands and products boasting these environmentally-friendly and health-conscious options throughout the industry 5W Public Relations (5WPR),...