World Branding Forum

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Publicis Canada campaign designed to raise awareness about negative effects surrounding flavoured vaping products on youth Publicis Canada, a communications agency, together with the Canadian Lung...

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Advertising Campaigns Featured News

McDonald’s celebrates the unnoticed “Night Workers”

Joshua Hughes

March 9, 2020

McDonald's campaign celebrates millions of dedicated and often unseen people in the UK and Ireland working overnight Fast-food chain McDonald's and Leo Burnett London have today...

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Campaigns Featured News

L’Oreal Paris: Stand Up Against Street Harassment

Olivia Pearce

March 9, 2020

In partnership with NGO Hollaback!, L'Oreal Paris develops initiative to train a million people in bystander intervention to tackle street harassment. 78% of women have...

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Campaigns Featured News

Lexus and Cerebral Palsy Foundation create a child accessible vehicle

Olivia Pearce

March 9, 2020

Lexus collaboration celebrates March national cerebral palsy awareness month with one-of-a-kind, ride-on car for child with cerebral palsy Lexus and the Cerebral Palsy Foundation (CPF)...

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Campaigns Featured News

Jeep gives fans motivation to become part of the Jeep Wrangler family

Olivia Pearce

March 9, 2020March 9, 2020

Jeep new 30-second television and online spot features the custom Jeep song "Young," performed by Old Dominion specifically for the brand as part of NBC's hit series "Songland"...