World Branding Forum

Read Time:1 Minute, 39 Second

Heineken supports the Rugby World Cup which is held in Japan for the first time Heineken, a three-time winner of the World Branding Awards, and...

Read Time:2 Minute, 41 Second

Campaigns Featured News

Royal British Legion campaign highlights services for ex-service personnel

Olivia Pearce

September 20, 2019

Royal British Legion campaign narrated by Mark Strong and underscores footage of military life The Royal British Legion – in partnership with global comms agency...

Read Time:1 Minute, 42 Second

Campaigns Featured News

McDonald’s defaces Mona Lisa and Van Gogh portrait in latest campaign

Nathaniel Mark

September 20, 2019September 20, 2019

McDonald's Sweden promotes Big Mac with bacon with "A Classic. With Bacon." stunt In an ingenious fashion, McDonald's Sweden has opted to place its Big...

Read Time:1 Minute, 56 Second

Advertising Featured News

Uniqlo prepares its India debut with new #TogetherInLifeWear ad

Joshua Hughes

September 20, 2019

Uniqlo Delhi is store first of three planned stores to open to a whole new market Uniqlo, a self-described innovative fashion brand and three-time regional...

Read Time:36 Second

Industry Marketing

Kristof Fahy joins Moonpig

Anisha Kapoor

September 20, 2019October 29, 2019

Kristof Fahy is joining card retailer Moonpig as their new chief marketing officer. Having worked previously at Hostelworld, Telegraph, William Hill and most recently Checkatrade.com,...

Read Time:46 Second

Advertising Featured News

IKEA Canada introduces the Stuff Monster

Joshua Hughes

September 20, 2019September 20, 2019

IKEA Canada have introduced a new character in its latest advertising campaign - The Stuff Monster. The furniture brand was a two-time global winner of...