World Branding Forum

Read Time:2 Minute, 48 Second

American Express commits to raising awareness for the issue of marine plastic pollution American Express has announced an expanded commitment to combat marine plastic pollution...

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Campaigns Featured News

GUESS fragrance advertising campaign is both seductive and inviting

Olivia Pearce

September 19, 2019

GUESS introduces Seductive Noir, an intriguing new fragrance for women and men which is a flanker to the number 1 selling fragrance globally for the...

Read Time:1 Minute, 22 Second

Advertising Industry

WPP appoints Keith Weed to the Board

Anisha Kapoor

September 19, 2019

WPP today announced the appointment of Keith Weed to the Board as a non-Executive Director. Keith was named the World’s Most Influential Chief Marketing Officer...

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Campaigns Featured News

Burger King to host ‘The Meltdown’

Anisha Kapoor

September 19, 2019September 19, 2019

Burger King will be hosting 'The Meltdown' in a bid to tackle plastic waste. Following mounting pressure on companies to reduce their plastic waste, Burger...