World Branding Forum

Read Time:1 Minute, 12 Second

Coach has appointed Michael B Jordan as ambassador for its 2019 spring campaign featuring its menswear, hero bags, and fragrances. Coach has unveiled its worldwide...

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Branding Featured News Videos

Upfield Spreads No Drama with Eva Longoria

Olivia Pearce

January 3, 2019January 4, 2019

Upfield has developed a brand campaign for its I Can’t Believe It’s Not Butter product portfolio starring famed American actress, Eva Longoria. Upfield has rolled...

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Advertising Featured News Videos

Dodge Partners with Lego for Metamorphosis

Joshua Hughes

January 3, 2019January 4, 2019

Dodge and Lego have rolled out a Speed Champions building set featuring the Challenger SRT Demon and a new marketing campaign. Dodge and the Lego...

Read Time:1 Minute, 36 Second

Featured Marketing News Videos

Equinox Exalts Breaking Boundaries with Life

Anisha Kapoor

January 3, 2019January 4, 2019

The Life push by Equinox features a tie-up with fashion’s Nick Knight and a cast starring Ciara, Sergei Polunin, Maria Borges, and more. Global lifestyle...