World Branding Forum

Read Time:1 Minute, 35 Second

The NBA and BroadbandTV have created a YouTube channel and series that will feature joint productions and digital influencer content. The National Basketball Association and...

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Featured Marketing News

Renaissance Reinvents the Iconic Savery Hotel

Deborah Joy Peter

December 6, 2018December 6, 2018

Renaissance Hotels has breathed new life into the historic Savery Hotel located in Des Moines, spending millions on its refurbishment. Following a multi-million-dollar revamp, the Renaissance...

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Design Featured News

DHL Express Debuts Casetify Collection

Thomas Ng

December 6, 2018December 6, 2018

DHL Express and Casetify have teamed up to roll out a limited-edition capsule collection to introduce to customers worldwide. DHL Express and tech accessories group,...

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Featured Marketing News

Pillsbury Rolls Out Ugly Christmas Sweaters

Anisha Kapoor

December 6, 2018December 6, 2018

Pillsbury has launched a limited-edition collection featuring its Ugly Christmas Sweater creations. The line offers two Doughboy designs. In conjunction with the holidays, Pillsbury is not...

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Branding Featured News Videos

Bacardi Toasts Sun Angels with Heavenly Rum

Olivia Pearce

December 5, 2018December 6, 2018

Bacardi has collaborated with actor and filmmaker, Michael B. Jordan, to create the first ever digital spot for its premium rum collection. Bacardi has unveiled...

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Dodge Pimps Santa’s Ride in Social Media Series

Thomas Ng

December 5, 2018December 5, 2018

Dodge has added to its Big Finish campaign platform with a seven-part social media series starring professional athlete, Bill Goldberg. Dodge has unveiled Jolly Fast Man,...

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Campaigns Featured News Videos

Belle Vodka Rocks Out with Mindi Abair and Band

Deborah Joy Peter

December 5, 2018December 5, 2018

Belle has secured a powerhouse alliance with legendary blues rocker, Mindi Abair, and The Boneshakers, uniting both booze and the blues. Belle has partnered with...

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Advertising Featured News Videos

Foot Locker Takes Nike Home for the Holidays

Joshua Hughes

December 5, 2018December 5, 2018

Foot Locker is collaborating with artistes and athletes from three US cities for the launch of the Home & Away sneaker collection from Nike. Foot Locker...

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Campaigns Featured News

Italian National Tourist Board Charms Canadians

Deborah Joy Peter

December 4, 2018December 5, 2018

The Italian National Tourist Board has partnered with Toronto-based creative shop, Brand Grow Media, for its Live in the Moment campaign. The Italian National Tourist...

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Design Featured News Videos

Columbia Sportswear Unveils Star Wars Parka

Joshua Hughes

December 4, 2018December 5, 2018

The Empire Crew Parka by Columbia Sportswear is a limited-edition jacket inspired by Star Wars: The Empire Strikes Back cast and crew. Columbia Sportswear has...

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Branding Featured News

Hilton Serves Communities with Recycled Soap

Olivia Pearce

December 4, 2018December 5, 2018

Hilton has renewed its alliance with Clean the World with the addition of two more partner hotels to its global effort featuring recycled soap. Hilton...

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Huami Gifts Amazfit Cheer to American Shoppers

Thomas Ng

December 4, 2018December 5, 2018

Huami has announced the availability of its Amazfit Verge smartwatch in the United States and the launch of its Giftness of Fitness initiative. Global wearables company,...