World Branding Forum

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CarGurus has put together a third creative campaign targeting its American audience. The push spans television and digital advertising. Online automotive platform, CarGurus, has released...

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Advertising Featured News

Planet Fitness Gets into the Smoove Groove

Joshua Hughes

December 28, 2018December 28, 2018

Planet Fitness has teamed up with J.B. Smoove for a new ad campaign focused on driving membership and empowering people to get healthy. Planet Fitness has...

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Branding Featured News

UFC Lands PokerStars as Official Poker Partner

Olivia Pearce

December 28, 2018December 28, 2018

UFC has added PokerStars to its roster of global sponsors. The brand hops on board as official poker partner of the martial arts organisation. UFC and...

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Featured Marketing News

Hilton Garden Inn Opens on Hainan Island

Anisha Kapoor

December 28, 2018January 4, 2019

With the launch of a new property on Hainan Island, the Hilton Garden Inn brand extends its hospitality footprint and presence into Sanya. The Hilton...