WPP Integrates Healthcare Offering in the US
WPP is creating a more flexible offering for its healthcare clients in the United States by merging existing networks into major agency brands. WPP is...
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Gap Spreads Holiday Love with Leon Bridges
Global fashion marque, Gap, has partnered with singer-songwriter, Leon Bridges, to spread holiday cheer with a fun brand campaign. Apparel giant, Gap, has come up...
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Shiseido Seals The Party Bus Story with a Kiss
Shiseido has unveiled the second installation to its original web series, The Power of Makeup. The new film offers an immersive experience. As part of...
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Listerine Puts Ready Tabs Where the Mouth Is
Listerine has unveiled a new oral care category to support life on-the-go. For the release, the brand has put together a multi-channel push. Listerine has...
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McCann Detroit Names Brad Emmett CCO
Brad Emmett has been hired to fill the position of Chief Creative Officer at the McCann office in Detroit. He joins the ad agency from...
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Tazo Teas Off with Brew the Unexpected
Tazo has partnered with drag star, Alyssa Edwards, to curate a camp experience aimed at inspiring fans to drop their routines and discover. Tazo has...
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Mitsubishi Musically Grooves to Hispanic Rhythm
Mitsubishi has released an ad campaign to engage with its Hispanic segment in the United States. The push spans TV, radio, and digital. Mitsubishi has...
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Burger King Goes Bun in the Night for Halloween
Burger King has introduced a new quarter-pound flamed-grilled beef sandwich. The Nightmare King is clinically-proven to cause nightmares. Burger King is adding a spooky twist...
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Becoming Memorable Opens for Registration
Women in PR will run an entrepreneurial programme called Becoming Memorable. Set to begin in January, registration ends this December. The Organization of Canadian Women...
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Guess Adds Los Angeles Vibe to Festivities
Guess has launched its holiday push with an eclectic collection. Shot in LA, the creative features women’s wear, jewellery, watches, and more. Guess has rolled...
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Motto Checks into Prime Locations Worldwide
Motto will deliver affordable style in coveted urban destinations like London, Lima, Dublin, Boston, San Diego, and Washington DC. A Hilton brand, Motto is the...
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Rimmel and Rita Ora Tackle Beauty Cyberbullying
Rimmel and Cybersmile have partnered over a campaign addressing beauty cyberbullying. Rita Ora, as brand ambassador, leads the push. Rimmel has introduced an initiative to combat...