World Branding Forum

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By 2020, Lewis will reach eight years with Mercedes-AMG and over two decades in the racing family Mercedes-AMG Petronas Motorsport and Lewis Hamilton announced the...

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Campaigns Featured News

McDonald’s Joins Starbucks, Closed Loop Partners in Waste Initiative

Olivia Pearce

July 19, 2018

Group including McDonald's, Starbucks, and Closed Loop Partners will identify and commercialise a recyclable and compostable cup globally The NextGen Cup Consortium and Challenge, convened...

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Advertising Featured News

Doritos and Busta Rhymes Scout for Hip-Hop’s Next Big Star with Heated ‘Blaze the Beat’ Competition

Joshua Hughes

July 19, 2018

Blaze the Beat by Doritos continue the brand's long history in music, with epic stages and performances throughout the years at major events like South...

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Advertising Industry Marketing

Grey Argentina Appoints New President and CEO

Anisha Kapoor

July 19, 2018

Decision by Grey to choose the two professionals at the lead of the flagship office sends clear signal of commitment with the place of creativity at...

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Advertising Industry Marketing

Publicis Groupe Appoints Enver Kikava as Chief Executive Officer in Ukraine

Anisha Kapoor

July 19, 2018

The appointment comes after the recent announcement by Publicis Groupe that it would extend its country model to cover all areas where it is present Publicis...