World Branding Forum

Read Time:2 Minute, 46 Second

European Airline Ryanair Chooses AWS for the Broad and Deep Portfolio of Cloud Services, Reliability, Global Scale, and Massive Compute Power Today, Amazon Web Services,...

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Campaigns Featured News

Tommy Hilfiger Unveils #WhatsYourDrive Featuring Lewis Hamilton

Olivia Pearce

May 10, 2018

Mini-Series from Tommy Hilfiger Sheds New Light on Lewis Hamilton’s Personal Ambitions, What Fuels His Drive to Exceed Expectations, Break Down Barriers and Raise His...

Read Time:1 Minute, 40 Second

Industry Marketing

Innovid Expands Globally and Appoints Henry Schenker as Vice President

Anisha Kapoor

May 10, 2018May 10, 2018

With Increased International Growth, Innovid Brings Data-Driven Video Solutions for Brands Across Asia Pacific Region Innovid, a video marketing platform, announced an increased global expansion with...

Read Time:1 Minute, 50 Second

Industry Marketing

BP Appoints WPP as Its Preferred Global Partner

Anisha Kapoor

May 10, 2018May 10, 2018

Team Energy Created Specifically for BP Launches with Fully Integrated, Next-Generation Marketing Services Model BP has selected WPP as its preferred partner to provide marketing...

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Featured Marketing News

UEFA and Pepsi Announce Dua Lipa as Opening Ceremony Performer

Olivia Pearce

May 9, 2018

New Rules Singer to Help Fans Celebrate All Things Football with Pepsi at the UEFA Champions League Final UEFA and Pepsi have announced Dua Lipa...

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Campaigns Featured News

Schwarzkopf Unveils New Bliss of Gliss Hair Campaign

Olivia Pearce

May 9, 2018May 9, 2018

Diverse Women Share Their Repair Stories and Experience the "Bliss of GLISS" with Schwarzkopf GLISS, Schwarzkopf's beloved and award-winning global haircare franchise, is encouraging women...

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Campaigns Featured Marketing News

Wonderful Pistachios “Sometimes, Naked Is Better” Campaign Is a Head-Turner

Olivia Pearce

May 9, 2018

First-Ever Marketing Campaign by Wonderful Pistachios for Its No Shells Brand Uses Nude Figure to Make a Point Wonderful Pistachios, an American snack brand, launched...

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Industry Marketing

FCBCure Names Tammy Fischer EVP and Co-Managing Director

Anisha Kapoor

May 9, 2018

Fischer Joins Steven Hebert at a Momentous Time for FCBCure FCB Health Network Chief Executive Officer and President Dana Maiman announced that industry veteran Tammy...

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Campaigns Featured News

Budweiser Kicks Off “Light Up the FIFA World Cup” Global Campaign

Olivia Pearce

May 8, 2018May 9, 2018

Budweiser Energises Football Fans with Most Ambitious Beer Delivery Ever, as Drones Drop Budweiser in the Hands of Football Fans Worldwide Budweiser, an Official Beer...

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Branding Featured News

Starbucks and Nestlé Form Global Coffee Alliance

Olivia Pearce

May 8, 2018

Nestlé to Bring Starbucks Packaged Coffee into Regional Markets Globally; Starbucks Brand Portfolio to Be Represented on Nestlé’s Single Serve Capsule Systems, including Nespresso and...

Read Time:1 Minute, 27 Second

Industry Public Relations

5W PR Wins Gold Stevie Award For PR Campaign Of The Year

Anisha Kapoor

May 8, 2018

PR and Social Media Programme by 5W Gains Agency a Gold Stevie Award 5W Public Relations (5WPR), an award-winning and top 10 independently owned US...

Read Time:2 Minute, 42 Second

Campaigns Featured News

Petco and Blue Buffalo Continue Critical Campaign to Fight Pet Cancer

Olivia Pearce

May 4, 2018

Raising funds for Important Research and Treatment at Forefront of Petco and Blue Buffalo Foundations Collaboration To kick off Pet Cancer Awareness Month in May,...