World Branding Forum

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Three-episode series by Hyundai showcases the brand's new Kona, featuring stories from vloggers and travellers In support of the 2018 Kona launch, Hyundai Motor America...

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Advertising Featured News

Pepsi and Dierks Bentley Celebrate Summer and Country Music

Joshua Hughes

May 22, 2018

Pepsi is a CMA Fest partner and will sponsor a special performance during the broadcast, airing on ABC To celebrate the launch of the Pepsi...

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Sprint Partners With Scopeworker On Multi-Billion Dollar 5G Deployment

Thomas Ng

May 22, 2018

Sprint aims to digitise its supply chain and save cost, time, and quality efficiencies by utilising Scopeworker software Supply chain digitisation software, Scopeworker, has announced...

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Advertising Industry

Cannes Lions Announce the 2018 Jury Members

Anisha Kapoor

May 22, 2018June 7, 2018

First-time representatives from Georgia, Nigeria, Kenya, and Sri Lanka make up part of the jury from 50 countries at the 2018 Cannes Lions festival Cannes Lions, the...

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Unity Technologies Increases Its Commitment to Automotive

Thomas Ng

May 21, 2018

Counting Volkswagen/Audi, Toyota/Lexus and Nissan as customers, Unity is working alongside manufacturers, using real-time 3D to improve the way automobiles are designed, built, serviced and...

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Featured Marketing News

PayPal Significantly Expands Global Omnichannel Platform with iZettle

Nathaniel Mark

May 21, 2018

iZettle acquisition by PayPal advances its mission to help small businesses grow and thrive in the global digital economy PayPal Holdings has agreed to acquire...

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Design Featured News

Lufthansa Achieves Milestone in Cabin Lighting and Wins German Award

Olivia Pearce

May 21, 2018

The A350-900 aircraft by Lufthansa wins special prize for cabin lighting that supports the well-being of passengers The Lufthansa A350-900 is not only an advanced...

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Advertising Branding Industry

Meredith Unveils Four M Studios Formerly Known as Time Inc Productions

Anisha Kapoor

May 21, 2018

Four M Studios will have one of the broadest portfolios of brands to tap for television content and promotional support Meredith Corporation unveiled the new look,...

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Industry Public Relations

Leslie Bishop Joins 5W as Senior Vice President

Anisha Kapoor

May 21, 2018

Bishop to further develop 5W Public Relations' services and communications programmes within travel, hospitality, and entertainment spaces 5W Public Relations (5WPR), an independently owned PR...

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Branding Featured News

Hot Wheels Celebrates Its 50th Anniversary Since Its First Die Cast

Olivia Pearce

May 18, 2018

Anniversary marked by Hot Wheels with yearlong lineup of live experiences, new digital content, products, partnerships and commemorative items Today, Hot Wheels, a global toy-selling...

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Featured Marketing News

Pizza Hut and Telepizza Enter Landmark International Growth Alliance

Nathaniel Mark

May 18, 2018

Long-term alliance involves Telepizza Group opening 1,300 new stores over the next 10 years across regions covered in alliance: Spain, Portugal, Latin America (excluding Brazil),...

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Industry Marketing Technology

Publicis.Sapient Partners with RPA Firm UiPath

Anisha Kapoor

May 18, 2018

UiPath partnership will enable business transformation through reduced integration overheads, rapid ROI, and elimination of manual processes Publicis.Sapient, part of Publicis Groupe and an advanced digital...