World Branding Forum

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New Consultancy breaks down own silos and unites the capabilities of Kantar companies Kantar, WPP’s data investment management division, announced the launch of Kantar Consulting,...

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Monogram Announces Campaign to Elevate Everything

Olivia Pearce

January 8, 2018January 8, 2018

Monogram Aims to Exceed Expectations in Every Product Detail For those who hold even their home appliances to the highest standards, Monogram announced a new...

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Campaigns Featured Marketing News

My Special Aflac Duck Companion for Children with Cancer

Anisha Kapoor

January 8, 2018January 8, 2018

The My Special Aflac Duck is Latest Innovation for Aflac Childhood Cancer Campaign Aflac, a leader in voluntary insurance sales at the worksite in the...

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Campaigns Featured News

Milk-Bone Partners with Team USA in Dogs Inspire More Campaign

Olivia Pearce

January 8, 2018

Dogs Inspire More Campaign by Milk-Bone Celebrates Unsung Heroes Who Inspire Olympic Team USA Milk-Bone announced the official partnership kick-off with Team USA through its "Dogs...

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Advertising Branding Industry Public Relations

LEWIS Appoints Jen Dobrzelecki as SVP in US Leadership Skill Expansion

Anisha Kapoor

January 8, 2018

Dobrzelecki To Lead the Development and Expansion of LEWIS' New York Office LEWIS, a global marketing and communications agency, has appointed Jen Dobrzelecki as Senior...

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Johnson Controls Reveals GLAS Thermostat with Microsoft’s Cortana

Thomas Ng

January 5, 2018

GLAS tracks indoor and outdoor air quality while Microsoft's Cortana provides voice control with visual feedback Johnson Controls revealed GLAS—a simple-to-use, yet powerful smart thermostat. Designed...

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Branding Featured News

Elie Tahari and Bluestar Alliance Enter Landmark Joint Venture

Olivia Pearce

January 5, 2018

Partnership Between Elie Tahari and Bluestar Alliance To Boost Global Expansion Elie Tahari and Bluestar Alliance announced the formation of a new joint venture company, TBH...

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Branding Featured News

Selfridges London Exclusive Home of New DECORTÉ Colour Cosmetics

Olivia Pearce

January 5, 2018

Selfridges is the first retailer in the UK to offer DECORTE's latest makeup colour extension KOSÉ Corporation announced that its leading luxury skincare and makeup...

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Advertising Branding Industry Public Relations

BSSP And Current Marketing To Spearhead Advertising And PR for Sovos Brands

Anisha Kapoor

January 5, 2018

The two agencies join Hatch, the fellow San Francisco-based branding and creative agency, who will lead design work for Sovos Brands Sovos Brands, a food...

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Campaigns Featured News

PetSmart Wraps Up Buy A Bag, Give A Meal Campaign For Pets in Need

Olivia Pearce

January 4, 2018January 4, 2018

The Philanthropic Effort by PetSmart has Generated Nearly 6,800 Tonnes of Pet Food; 3,684 Tonnes Already Donated to Thousands of Destinations PetSmart announced that it...

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LG Explores Commercial Opportunities with Expanding Robot Portfolio

Thomas Ng

January 4, 2018January 4, 2018

New 'CLOi' Robots to Play Key Role in Advancing LG's AI Excellence Following the introduction of its commercial robots in 2017, LG Electronics continues to...

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Campaigns Featured News

Selena Gomez Stars In Coach Spring 2018 Campaign

Olivia Pearce

January 4, 2018

The Coach Spring 2018 Campaign Set in New York City Features Selena Gomez and Embodies the Brand's Optimism Coach announced the launch of Selena Gomez's...