World Branding Forum

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Latest Campaign from DoSomething.org Will Engage Young People Around the Importance of Seat Belt Usage, without Losing Their Interest A timeless hero who saves 14,000...

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Branding Campaigns Featured News

Ernst & Young Campaign Points to Transformative Age

Olivia Pearce

October 10, 2017

Ernst & Young New Multimedia Campaign Launches with Full-Page Ads in The Wall Street Journal, New York Times and Financial Times Today, Ernst & Young LLP...

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Campaigns Featured Marketing News

Hamburg’s URBAN.SHORE Campaign Portrays Beauty of Waterside

Anisha Kapoor

October 10, 2017

URBAN.SHORE shows the similarities and contrasts of the city and the Elbe Lively city districts and many places of interest line themselves up along the...

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Branding Industry

Maxx Marketing Partners with Warner Bros. Consumer Product

Olivia Pearce

October 10, 2017

Global Development and Manufacturing Management Solution for the Plush and Soft Body Doll Category Created with Maxx-WBCP Partnership Driving for deeper consumer engagement, Warner Bros....

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Branding Campaigns Featured News

Mercedes-Benz Launches Campaign with the Justice League

Olivia Pearce

October 9, 2017October 9, 2017

Mercedes-Benz vehicles will join the League alongside Batman, Wonder Woman, Aquaman, Cyborg and The Flash as they race to save the planet from an alien...

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Branding Featured Marketing News

Inspired by Iceland Launches Video Highlighting Icelandic Language

Anisha Kapoor

October 9, 2017

Inspired by Iceland, known for its quirky campaigns and warm humour, has today launched a unique challenge via the 'Inspired By Iceland' website for tourists...

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Advertising Featured Marketing News

Unity Technologies Powers Jigsaw With VR Advertisement

Joshua Hughes

October 9, 2017

Unity first-of-its-kind virtual reality advertisement debuts ahead of film release Unity Technologies, a leading creation engine for gaming and interactive entertainment and global content leader...

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Advertising Industry

OpenX Strengthens with New CTO Paul Ryan

Joshua Hughes

October 9, 2017

OpenX operates one of the world’s largest independent advertising exchanges globally OpenX, a global leader in quality programmatic advertising, today announced that it has appointed...

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Branding Featured News

Quaker Marks Oatober: A Month to Share Oat Benefits

Olivia Pearce

October 6, 2017

Quaker Oat Initiatives Planned Everywhere Oats are Consumed - Worldwide It's that time of the year again. Quaker Oats is ringing in Oatober, a month-long...

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Campaigns Featured Marketing News

Campbell’s Collaborates with Lucasfilm and Disney

Anisha Kapoor

October 6, 2017October 6, 2017

The new labels of the Campbell's Limited-Edition Star Wars soups feature characters from Star Wars: The Last Jedi Campbell Soup Company has collaborated with Disney and...

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Branding Campaigns Featured News

Jeep Brand Launches ‘Release Your Renegade’ Campaign

Olivia Pearce

October 6, 2017October 6, 2017

Emerging Renegade Artists Featured in Jeep Brand Marketing Campaign Astralwerks Records breakout artist Halsey and three emerging "renegade" artists – Molly Kate Kestner (Atlantic Records),...