World Branding Forum

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Clear Eyes has created an ad campaign featuring a digital art gallery, consumer contest, and new TVC starring Vanessa Williams and others. Clear Eyes, the...

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Branding Campaigns Featured News

Extraordinary Comes to Life Effort by Cole Haan Debuts

Olivia Pearce

July 13, 2017July 13, 2017

Cole Haan unveils GrandEvølution, GrandMøtion, and StudiøGrand collections via a campaign collaboration with New York City Ballet. Cole Haan has engaged artistes from New York...

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Advertising Featured News

Stuart Weitzman Unlocks New Season with Gigi Hadid

Deborah Joy Peter

July 13, 2017July 13, 2017

Stuart Weitzman transforms look for the brand new season with fresh releases and a push created for the US, Canada, Europe, and Asia. Stuart Weitzman...

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Featured Marketing News

Pottery Barn Unveils Updated Store Concept in Seattle

Anisha Kapoor

July 13, 2017July 13, 2017

Pottery Barn, under Williams-Sonoma, has opened its new University Village store in Seattle, which offers fresh designs and free solutions. Pottery Barn has re-opened its...

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Advertising Featured News Videos

Stoli Keeps the Vodka on Ice for Charlize Theron

Joshua Hughes

July 12, 2017July 14, 2017

For the release Atomic Blonde, Stoli and Universal Pictures have partnered over the push, The Movie. The Vodka. Mix Accordingly. Stoli, the premium vodka brand,...

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Branding Featured News Videos

Fender Strikes a Chord with Country Music’s Brad Paisley

Olivia Pearce

July 12, 2017July 14, 2017

Brad Paisley has joined the Fender artist signature series, which features his own Road Worn Telecaster guitar created with the brand. Fender has partnered with...

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Forcepoint Raises Cyber Shield to Protect the Human Point

Thomas Ng

July 12, 2017July 17, 2017

To reinforce its central theme, Forcepoint has devised a new brand push featuring broadcast, digital, social, outdoor, and print elements. Global cybersecurity provider, Forcepoint, has...

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Industry Marketing News

Colangelo Elevates Alyson Tardif to Firm President

Deborah Joy Peter

July 12, 2017July 16, 2017

The DAS Group of Companies has promoted Alyson Tardif to the leadership position of President at marketing agency, Colangelo. The DAS Group of Companies, a...

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Branding Featured News

Four Seasons Brings Back World of Adventures

Olivia Pearce

July 11, 2017July 17, 2017

Four Seasons has unveiled its 2018 World of Adventures itinerary, a trail which begins in Seattle and spans eight global destinations. Four Seasons Hotels and Resorts has...

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Branding Campaigns Featured News Videos

United Colors of Benetton Debuts Power Her Choices

Deborah Joy Peter

July 11, 2017July 17, 2017

United Colors of Benetton has launched Power Her Choices, a global campaign to protect women and girls from unintended pregnancies. United Colors of Benetton unveiled Power...

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Featured Marketing News

Skechers Unwraps Perfect Fit for Girls with Shopkins

Anisha Kapoor

July 11, 2017July 17, 2017

Skechers has introduced a back-to-school line for girls, which features a design collaboration with Shopkins and Moose Toys licensing deal. Skechers has launched a back-to-school footwear...

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Advertising Featured News Public Relations

Kiterocket Debuts Global PR and Creative Practice

Joshua Hughes

July 11, 2017July 17, 2017

The firms that were Impress Labs and Duo PR have merged to form Kiterocket, a PR and creative marketing group with offices worldwide. Nearly a year...