Hefty Gets John Cena’s Mother to Talk Trash Bags
Hefty has brought John Cena back for a new push around its Ultra Strong range, and welcomes his mother on board for the first time. Hefty...
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KFC and DC Launch Across the Universe Comic Book
Colonel Sanders and Green Lantern team up to zing bad guys across the universe in the latest comic book release from KFC and DC. KFC...
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Soho Square Names Sumanto Chattopadhyay Chairman
WPP's Soho Square in India has elevated Ogilvy veteran, Sumanto Chattopadhyay, to the dual role of Chairman and Chief Creative Officer. Soho Square has named...
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Essence Adds NBCUniversal and Target to Client Roster
Essence has won NBCUniversal and Target in North America, with Pam Sullivan and Jason Harrison set to lead the accounts respectively. Essence has just added...
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Johnnie Walker Revs Up with #JoinThePact in London
Johnnie Walker partnered with four racers to launch #JoinThePact at London F1 Live and collect 250,000 commitments in line with the push. In line with...
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SodaStream Premieres the Homo-schlepiens Push
SodaStream has rolled out a global effort with television's Mayim Bialik and Kristian Nairn, who star in the creative spot, The Homo-schlepiens. Sparkling water solutions provider, SodaStream, has...
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Honda Launches 2018 Fit at American Dealerships
The 2018 Honda Fit is now available for sale in the United States, with the new model re-imagined to offer feature-rich improvements. Honda has begun...
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Subway Elevates Customer Experience with Redesign
Subway has launched its Fresh Forward design concept across 12 cities in the US, Canada, and UK as part of its brand evolution strategy. Subway...
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H&M Inks Partnership with Designer Erdem Moralıoğlu
H&M has struck a deal with London designer, Erdem Moralıoğlu, for a collection being brought to life by renowned filmmaker, Baz Luhrmann. H&M has secured...
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Burger King Serves Up Chicken Parmesan Sandwich
Burger King has added to its menu the Chicken Parmesan Sandwich, which will feature at participating restaurants across the United States. Burger King has introduced...
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Ketchum Expands Gabriel Araujo’s Creative Charge
Ketchum has expanded the role of Gabriel Araujo, the EVP and CD of Brazil agency, Little George. He is now also ECD, International. Ketchum has named...
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WPP Reveals Plans for Thjnk Acquisition in Germany
WPP will acquire Hamburg-based thjnk, a creative group specialised in advertising, design, and corporate publishing, with offices in six cities. WPP has plans to acquire...