World Branding Forum

March 23, 2017March 23, 2017

The new campaign from Dutch Lady and Y&R Hong Kong reminds parents to put down their phones and spend quality time with their kids. Dutch...

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Advertising Featured News Videos

Johnson & Johnson and Hannibal Buress Give a Spit

Johnson & Johnson and social outfit, DoSomething, partner for Give a Spit about Cancer campaign featuring actor, Hannibal Buress. Johnson & Johnson and DoSomething have...

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Branding Design Featured News

Hilton Garden Inn Tweaks Design with Magnolia

Olivia Pearce

Hilton Garden Inn has introduced a new design approach featuring six customisable prototype options with developers and revenue in mind. Hilton Garden Inn has revamped...

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Gillette Venus Softens Her Shave with ComfortGlide

Deborah Joy Peter

Gillette Venus has released its ComfortGlide razor for women, which features three scents namely Freesia, White Tea, and Vanilla Crème. Gillette Venus has launched ComfortGlide,...

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Hardee’s Rolls Out Aporkalypse Burrito and Biscuit

Anisha Kapoor

In creative partnership with its ad agency, Hardee's has released a brand new menu offering called the Aporkalypse Burrito and Biscuit. Hardee's has added to...

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Maltesers Rolls its Light Side into the United States

Deborah Joy Peter

Branding Campaigns Featured News

Mars Chocolate North America has launched Maltesers in the United States and is using a marketing campaign to support the premiere. Mars Chocolate has launched...

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InterContinental Redefines Travel for Crowne Plaza

Olivia Pearce

InterContinental introduces We're All Business, Mostly global brand platform as part of the group's Crowne Plaza Accelerate programme. InterContinental has launched its largest Crowne Plaza consumer...

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Bioré Skincare Extends Shay Mitchell’s Ambassadorship

Anisha Kapoor

Advertising Featured News

Actress Shay Mitchell will continue her partnership with Bioré Skincare. She will serve as the brand’s ambassador for 2017. Bioré has moved to retain actress...

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Majestic Athletic Debuts My Team My Colors Campaign

Advertising Featured News Videos

Majestic Athletic invites its ambassadors to paint a canvas depicting their MLB city using their team colours and the tools of their trade. Majestic Athletic...

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Domino’s Tracker is the Star in New Commercials