World Branding Forum

Read Time:1 Minute, 42 Second

The Isabella Coleman Award is given to the float that represents the best in presentation of colour and colour harmony through floral use. The UPS...

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Industry News

Health is Primary Focus of Beverage Industry Trends in 2017

Anisha Kapoor

January 3, 2017January 9, 2017

Beverage industry leaders should understand and capitalise on key consumer insights that affect purchasing behaviors. Evergreen Packaging, a global leader in creating fiber-based packaging solutions,...

Read Time:2 Minute, 50 Second

Featured Industry News

Increasing Demand of Craft Beers Will Boost Europe’s Beer Market Through 2020

Anisha Kapoor

January 3, 2017January 9, 2017

The beer market in Europe is expected to grow at a steady CAGR of more than 1% during the forecast period, according to Technavio. This...

Read Time:1 Minute, 30 Second

Campaigns Featured News

Comfort is Now Largest Smoke-Free Hotel Brand in North America

Thomas Ng

January 3, 2017January 9, 2017

Comfort Inn and Comfort Suites kick off 2017 with the #GoodForYou Social Campaign The Comfort brand strategy team dug deep into consumer research and guest...