World Branding Forum

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Original Long Drink is An Iconic Drink for Finns, Deemed As the National Drink of Finland Hartwall has chosen Formula One World Champion Kimi Raikkonen...

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Branding Marketing News

Iberostar Hotels to Expand in North Africa

Olivia Pearce

January 31, 2017

Four-Star Iberostar Club Palmeraie Marrakech to Open in April as Part of Expansion Strategy Iberostar Hotels & Resorts is launching a four-star hotel in North...

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Branding News Technology

Bravado Named Exclusive Licensing Partner of emoji company

Joshua Hughes

January 31, 2017

To Manage Retail and Licensing, Online Distribution and Partnerships in UK, Ireland and the Nordics Bravado, Universal Music Group’s merchandise and brand management company, signed...

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Branding Industry News Videos

Warc Announces “Best Use of Data” Winners

Anisha Kapoor

January 31, 2017

Brooke Bond Red Label India, Destination Canada and Philips China win Golds Warc’s Media Awards jury – a 10-person international panel – have granted three...

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Branding Featured Industry News

Starbucks CEO Pledges to Hire 10,000 Refugees

Anna Yuu

January 30, 2017January 30, 2017

Brand Continues Providing Employees Health Insurance and Trade with Mexico to Counter New Trump Policies Starbucks CEO, Howard Schultz vowed to hire 10,000 refugees in...

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Branding Featured News Videos

M&M’s And Visionaire Launch Interactive Film

Joshua Hughes

January 30, 2017January 30, 2017

Brand's Colourful Chocolate Candies Star in KAWS' First Ever Virtual Reality Film M&M's has released a new virtual reality film developed by contemporary artist KAWS...

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News Social Media Technology

Facebook Upgrades Login Security for 1.79 Billion Users

Thomas Ng

January 30, 2017

Joint Research from Yubico and Google Using Physical Security Keys to Log Into Accounts Facebook has upgraded the login security for its 1.79 billion users...

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Industry News Public Relations

PR News Selects Amy Lyons as 2016 Top Woman in PR

Anisha Kapoor

January 30, 2017January 31, 2017

Other Honourees Include Women from Aflac, Johnson & Johnson and The Leukemia & Lymphoma Society Amy Lyons, the Managing Partner of SHIFT Communications, has been...

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Branding Featured Marketing News

Royal Mail Honours David Bowie with Special Stamp Set

Olivia Pearce

January 27, 2017January 27, 2017

The First Time Royal Mail Has Dedicated an Entire Stamp Issue to An Individual Music Artist or Cultural Figure Royal Mail will issue a set...

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Advertising Featured News Videos

Melissa McCarthy Stars in Kia’s Super Bowl Ad

Joshua Hughes

January 27, 2017January 27, 2017

The 60-Second Commercial was Created by David&Goliath Kia Motors has released the second 15-second teaser of its Super Bowl commercial. The company returns to the...

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Branding News Social Media

Snapchat Introduces Groups in Latest Update

Anna Yuu

January 27, 2017

Users Can Share Snaps and Chat with 15 Other Friends in the Latest Feature Snapchat has launched Groups in its latest update on Tuesday. The...

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Industry Marketing News Social Media

Hootsuite Names Coyne as EMEA General Manager

Anisha Kapoor

January 27, 2017

Hootsuite, a social media management platform, has appointed Rob Coyne as General Manager for Europe, Middle East and Africa (EMEA). He will be responsible for...