World Branding Forum

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The Dove Chocolate promotional push by Mars Chocolate North America inspires people to live life to the fullest and with no regrets. Mars Chocolate North America has...

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Advertising Featured News Videos

Papa John’s Debuts Cupcakes with Peyton Manning

Joshua Hughes

August 22, 2016August 22, 2016

For its new NFL-themed campaign, Papa John’s has partnered with NFL greats, Peyton Manning and J.J. Watt, to roll out Cupcakes spot. Papa John’s has...

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Branding Campaigns Featured News Videos

Campbell’s Chunky Adds Everyman Card to Game

Olivia Pearce

August 22, 2016August 22, 2016

For the latest Chunky campaign, Campbell’s has inked partnerships with six athletes. The brand is Official Soup Sponsor of the NFL. Campbell’s has enlisted six...

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Featured Marketing News

Curio Tours Five American Cities with Gavin DeGraw

Deborah Joy Peter

August 22, 2016August 22, 2016

The Curio tie-up affords travellers the ‘inside scoop’ into their experiences with select cities as part of the #CitiesbyCurio programme. Curio – A Collection by...