World Branding Forum

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Advertisements and video content from the Room No. 8 exercise by The Ritz-Carlton for London ran on the Vogue and GQ UK websites. The Ritz-Carlton...

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Branding Featured News

Baileys Raises Glass to Duty Free Shoppers with XC

Olivia Pearce

July 29, 2016July 29, 2016

Steeped in French sophistication, Baileys XC affords travellers a unique blend available for purchase only at selected airports worldwide. Baileys, the brand specialised in Irish...

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Featured Marketing News

EBay Shops with Rachel Zoe for Summer of Choice

Deborah Joy Peter

July 29, 2016July 29, 2016

Shoppers are invited to take to the polls again to weigh in on new ‘Americana’ prints the stylist has created exclusively for eBay. Online retail...

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Featured Marketing News

Beyond Skin Supports Wildlife. Not Entertainers Push

Anisha Kapoor

July 29, 2016July 29, 2016

Beyond Skin has tied up with World Animal Protection UK for its Tiger and Tigress product lines in aid of the public awareness campaign. Luxury...

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New Balance Canada Races Ahead with 3D Technology

Olivia Pearce

July 28, 2016July 28, 2016

New Balance Canada debuts its inaugural Stride I.D. Experience Lab alongside Sport Chek today at its flagship store in Sherway Gardens. New Balance has introduced a...

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Branding Featured News

Royal House Casino Hits Jackpot with Online Release

Deborah Joy Peter

July 28, 2016July 28, 2016

Royal House Casino features an ambiance of upscale graphics, live casinos, and table games, while available via web, iOS, and Android. UK’s United Commissions has unveiled...

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Advertising Featured News

Y&R Guangzhou Lands China Southern Airlines

Joshua Hughes

July 28, 2016July 28, 2016

Y&R Guangzhou won the business on account of its business brilliant capacity for brand integration and planning and excellent expression. WPP-owned Y&R Guangzhou has been...

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Golin Beefs Up Leadership with CEO Reshuffle

Anisha Kapoor

July 28, 2016July 28, 2016

The new Golin team includes Jonathan Hughes, Matt Neale, and Gary Rudnick—who will share enhanced chief executive responsibilities. Interpublic Group (IPG) agency, Golin, has revealed its plan to...

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Campaigns Featured Marketing News

Kenneth Cole Elevates Masculinity with Black Bold

Deborah Joy Peter

July 27, 2016July 27, 2016

The Kenneth Cole campaign around said premiere was shot by photographer, Gregory Harris, and features David Alexander Flinn. Kenneth Cole has launched Black Bold, marking...

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Branding Featured News Videos

British Airways Debuts New Series with Kunal Nayyar

Olivia Pearce

July 27, 2016August 5, 2019

The actor is the first of several celebrities to star in Make Amazing Things Happen by British Airways, discussing life, work, and travel. British Airways has...

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Advertising Featured News Videos

Subway Takes the High Road with Fresh Water 4 All

Joshua Hughes

July 27, 2016July 27, 2016

Set up within a five-kilometre radius of a Coca-Cola EKOCENTRE, the Subway push aims to alleviate the shortage of clean drinking water. Subway has partnered with...

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News Public Relations

Hill+Knowlton Appoints Creative Director for Canada

Anisha Kapoor

July 27, 2016July 27, 2016

May will help Hill+Knowlton clients push boundaries and curate content to reach targeted audiences in the B2B and B2C spaces. Public relations group, Hill+Knowlton, has...