World Branding Forum

June 27, 2016June 27, 2016

The Uniqlo store represents the first in the Southeast region of the United States, and will occupy 25,000 square feet across two floors. Uniqlo is set...

Read Time:1 Minute, 17 Second

Branding Featured News

Sekkisei Starts Global Brand Expansion in Hawaii

Deborah Joy Peter

June 27, 2016June 27, 2016

Sekkisei will open its doors at the T Galleria by DFS, Hawaii in August, which is also where its Where Brightening Begins campaign begins. Japanese...

Read Time:1 Minute, 30 Second

Branding Campaigns Featured News Videos

KFC Cooks Up Extra Crispy Colonel with George Hamilton

Advertising Featured News Videos

KFC has unveiled its summer-inspired Extra Crispy Colonel campaign featuring brand ambassador and actor George Hamilton. In an advertising campaign set to launch on 26...

Read Time:1 Minute, 54 Second

Hisense Goes Football Freestyling with Social Push

Hisense has engaged influencers from European markets UK, France, Spain, Germany, and Italy for its UEFA Euro 2016 campaign. As headline sponsor for UEFA Euro 2016, Hisense...

Read Time:2 Minute, 6 Second

Featured Marketing News

Stella Artois Does Summer with Host One to Remember

Anisha Kapoor

The Stella Artois campaign entails partnerships with Hollywood's Hilary Duff, Bombas & Parr, and performance creator, Juliette Campbell. Stella Artois has started a summer campaign designed...

Read Time:1 Minute, 19 Second

News Public Relations

Ruder Finn Makes Senior Appointments in New York

Deborah Joy Peter

Sally Barton heads U.S. healthcare practice at Ruder Finn, while Susan Goldstein assumes Chair, Global Healthcare Practice position. Ruder Finn has named Sally Barton to EVP, Head...

Read Time:1 Minute, 14 Second

Branding Campaigns Featured News Videos

SweeTARTS Debuts Follow Your Tart with Troye Sivan

Olivia Pearce

The new SweeTARTS campaign stars Troye Sivan alongside internet gaming sensation, Adam Montoya and LARPing expert, Momo O’Brien. Nestlé-owned candy brand, SweeTARTS, has launched its...

Read Time:1 Minute, 34 Second

Featured Marketing News

Jack Daniel’s Whiskey Launches Inaugural Global Barrel Hunt

Anisha Kapoor

The event supports Jack Daniel’s 150th anniversary of the Lynchburg-based distillery dedicated to the production of its Tennessee whiskey. In conjunction with the 150th anniversary...

Read Time:1 Minute, 26 Second

Branding Featured News

Wyndham Grand Travels to Athens for Grecian Debut

Deborah Joy Peter

Advertising Featured News

The location adds to the Wyndham Grand portfolio, and joins markets such as Shanghai, Istanbul, Doha, Salzburg, Chicago, and Orlando. Wyndham Hotel Group has expanded its luxury...

Read Time:2 Minute, 41 Second

Cannes Lions Welcomes Day Five with Mobile and More