World Branding Forum

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Featuring six 20-second videos, the aim of the #PhoneDownEyesUp social media push is to promote safer driving habits amongst motorists. Honda has launched a social...

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Branding Featured News

Apple Watch Could Pick Up with Time Study Shows

Olivia Pearce

April 21, 2016April 21, 2016

Like the Apple Watch, the survey determined that four percent own another type of smartwatch. The remaining 92% don’t own any. Four percent of users own...

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Branding Featured News

Delta Sees Spurt with Marriott Integration and US Debut

Deborah Joy Peter

April 21, 2016April 21, 2016

A new logo was revealed in conjunction with the official launch as part of the integration of the Delta brand into the Marriott family. Signalling...

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Advertising News

CDM Beefs Up Structure and Leadership Team

Joshua Hughes

April 21, 2016April 21, 2016

The new CDM unites the offices of New York, Princeton, Montreal, London, Paris, Barcelona, Milan, and Sao Paulo under Barich's lead. Omnicom Health Group has welcomed...