World Branding Forum

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The push leverages universal consumer insights uncovered by the brand to deliver a local contextual and cultural twist across 50 markets Oreo has rolled out...

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Advertising Featured News Videos

Dove Flexes Men+Care Muscle with Twin Tie-Ups

Joshua Hughes

January 19, 2016January 20, 2016

The push is a fresh take on one of sports’ most iconic video properties to showcase caring moments that define men as champions Dove Men+Care...

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Branding Design Featured News

Mabes London Hits the Beach with Brand Debut

Olivia Pearce

January 19, 2016January 19, 2016

The collection captures fashion which highlights re-imagined cotton terry towel shirts displaying vibrant colours and playful patterns Founded by Becky Levett and Giles Maber, new...

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Nobis Awards Public Relations Account to 5WPR

Anisha Kapoor

January 19, 2016January 19, 2016

The newly appointed AOR will implement an integrated approach to the marque’s strategy to increase product pull and brand recognition Global fashion giant, nobis, has...