World Branding Forum

Read Time:1 Minute, 8 Second

The promotion features discounts beginning with flights originating in Heathrow and Gatwick, and includes new overseas routes British Airways has launched its ‘World Sale’ marketing...

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Branding Campaigns Featured News Videos

TAP Elevates Christmas with New Jingle Bell High

Olivia Pearce

December 25, 2015December 25, 2015

The video went viral upon launch, garnering more than 240,000 views and an organic reach of 1.2 million Facebook impressions Portuguese airline, TAP, recently rolled out...

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Industry News Public Relations

Porter Novelli Hires Benelisha as Singapore Lead

Anisha Kapoor

December 25, 2015December 25, 2015

In the role, his core duties include growing and retaining talent as well as delivering strategic counsel to the agency’s key clients Global public relations...

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Advertising Marketing News

Publicis Flexes Healthcare Muscle with PDI Acquisition

Joshua Hughes

December 25, 2015December 25, 2015

The takeover increases the breadth and capabilities of the firm’s existing biomedical commercialisation and marketing services Publicis Healthcare, under Publicis Groupe, has added to its...