UFC Archives | World Branding Forum

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Manscaped recently announced its exclusive multi-year partnerships with the UFC and the San Francisco 49ers Manscaped, the brand in below-the-waist grooming and hygiene, is proud...

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Branding Featured News

Parimatch Amps Up with Conor McGregor

Olivia Pearce

February 6, 2019February 6, 2019

Alongside its brand refresh, Parimatch has named Irish fighter, Conor McGregor, its official ambassador for the CIS region and Cyprus. International betting platform, Parimatch, has...

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Branding Featured News

UFC Lands PokerStars as Official Poker Partner

Olivia Pearce

December 28, 2018December 28, 2018

UFC has added PokerStars to its roster of global sponsors. The brand hops on board as official poker partner of the martial arts organisation. UFC and...

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Branding Featured News

UFC Announces New Partnership with AirAsia as “Official Airline” Partnership

Olivia Pearce

November 6, 2017

UFC announced a new multi-territory partnership with AirAsia to serve as the global brand's first-ever "Official Airline" sponsor AirAsia will begin its international activations during...

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Featured Marketing News Videos

Monster Energy Re-enters Ring with Conor McGregor

Deborah Joy Peter

August 17, 2017August 21, 2017

Renewing its support of Conor McGregor, Monster Energy is extending its sponsorship of the fighter who will take on Mayweather this month. Monster Energy has...

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Advertising Featured News Videos

Harley-Davidson Revs Up Brand Experience with Global Push

Joshua Hughes

March 16, 2016March 16, 2016

The will run throughout the year to entail activations at South by Southwest as well as the brand’s strategic UFC partnership Harley-Davidson has rolled out...