Technology Archives | World Branding Forum

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British Airways is offering travellers a 360-degree tour of its Club World cabin using virtual reality to showcase what the upgrade features. British Airways will...

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Featured News Technology

Zynga Goes Big with Small Giant Takeover

Thomas Ng

December 27, 2018January 4, 2019

Zynga has inked a deal to acquire Helsinki mobile game studio, Small Giant Games. The transaction is expected to close on 1 January 2019. Zynga...

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Design Featured News

Candyskin Debuts Anti-Bacterial Panties in India

Deborah Joy Peter

December 21, 2018December 21, 2018

Candyskin has introduced the first anti-bacterial panty collection for women in India. The line offers V zone protection for up to 20 hours. Premium fashion company,...

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Branding Featured News

Aeroflot Presents Shalaika Sniffer Dogs

Deborah Joy Peter

December 20, 2018December 20, 2018

Aeroflot newly unveiled its canine unit at an official event. The service comprises the Shalaika hybrid bred exclusively for the Russian airline. Aeroflot has registered...

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Design Featured News

Skullcandy Makes Sweet Music with Push

Thomas Ng

December 17, 2018December 17, 2018

Skullcandy has created its first true wireless earbud offering. Dubbed Push, the model offers listeners an untethered audio experience. Lifestyle audio brand, Skullcandy, has launched...

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Featured Marketing News

Philip Stein Tees Off with Golf’s Paige Spiranac

Anisha Kapoor

December 13, 2018December 13, 2018

Wearables label, Philip Stein, has named golfing great, Paige Spiranac, ambassador of the brand to share its message and product benefits. Philip Stein has forged...

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Featured News Technology

Jack Morton Creates Genuine X for Innovation

Thomas Ng

December 11, 2018December 12, 2018

Jack Morton has unveiled a new innovation-led practice which will be headed by London ECD, Damian Ferrar, as global head of Genuine X. Global brand...

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Featured News Technology

Porsche Unveils Reimagined Macan S Globally

Joshua Hughes

December 10, 2018December 11, 2018

Porsche has unveiled its 2019 Macan S variant, which marks the latest addition to the brand’s refreshed compact sport utility vehicle line-up. Porsche has announced...

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Featured News Technology

Nintendo Adds Joker to Super Smash Bros Cast

Thomas Ng

December 7, 2018December 7, 2018

The Joker character from the famed Persona 5 game has joined Super Smash Bros Ultimate for Nintendo Switch as a playable DLC fighter. Nintendo has...

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Design Featured News

DHL Express Debuts Casetify Collection

Thomas Ng

December 6, 2018December 6, 2018

DHL Express and Casetify have teamed up to roll out a limited-edition capsule collection to introduce to customers worldwide. DHL Express and tech accessories group,...

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Featured News Technology

Huami Gifts Amazfit Cheer to American Shoppers

Thomas Ng

December 4, 2018December 5, 2018

Huami has announced the availability of its Amazfit Verge smartwatch in the United States and the launch of its Giftness of Fitness initiative. Global wearables company,...

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Airinum and Alan Walker Debut Urban Air Mask

Thomas Ng

December 3, 2018December 3, 2018

Drawing attention to climate change and the impact of poor air quality, Airinum and Alan Walker have partnered to create the Urban Air Mask. Swedish...