Scotch Archives | World Branding Forum

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The Glenlivet - Official Spirit Partner of NYFW: The shows unveils exclusive collaboration in honour of new 14 Year Old Cognac Cask selection This September,...

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Featured Marketing News

Glenlivet Debuts $25,000 Bottle of Vintage 1967

Deborah Joy Peter

March 13, 2019March 14, 2019

Adding a third entry to The Glenlivet Winchester Collection, the brand has announced the global release of its Vintage 1967 Scotch whisky. The third in...

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Featured Marketing News

Diageo Launches Single Biggest Investment in Scotch Whiskey Tourism

Nathaniel Mark

April 17, 2018May 8, 2018

New Johnnie Walker Global Brand Attraction and Distillery by Diageo Upgrades to Grow Appeal of Scotch Diageo announces a £150 million investment over three years...