McCann Archives | World Branding Forum

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Aldi 'Like' campaign features 91-year-old great-grandmother Jean who was in similar ad nine years ago Aldi, a German discount supermarket chain, has just released a...

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Advertising Industry Marketing

Juniper Park\TBWA appoints Dustin Rideout as Chief Strategy Officer

Anisha Kapoor

January 20, 2020

Juniper Park\TBWA further strengthens executive team with hiring of award-winning strategist Juniper Park\TBWA, The Disruption Company, recently announced the hiring of internationally awarded strategist, Dustin Rideout,...

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Featured Marketing News

McCann Health and East Japan Railway develop workout/mindfulness app

Nathaniel Mark

December 24, 2019

McCann Health Japan, part of the Worldgroup network, has announced the launch of an app, 'TRAIN'ing, developed in collaboration with East Japan Railway Company, and Fitness Club...

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Advertising Branding Industry

McCann Worldgroup Win Network of the Year at Cannes Lions 2019

Anisha Kapoor

June 24, 2019

Big wins for McCann Worldgroup: McCann Health China named Healthcare Agency of the Year, McCann New York recognised #2 agency in the world McCann Worldgroup...

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Advertising Featured News

Johannes Leonardo Names Hope Nardini CD

Joshua Hughes

February 12, 2019February 12, 2019

In line with its leadership expansion plan, Johannes Leonardo, has named Hope Nardini as Creative Director for its New York office. Johannes Leonardo is expanding...

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Advertising Industry

Four McCann Agencies Top the 2018 Ad Age Industry Ranking

Anisha Kapoor

February 20, 2018March 23, 2018

Ad Age Highlights McCann's Feistiness and Fierce Competitive Streak Four McCann Worldgroup agencies were recognised for 2017 achievements in the 2018 Ad Age Agency A-List...

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Advertising Industry

215 McCann Named Advertising Agency for San Francisco Giants

Anisha Kapoor

February 15, 2018

All Creative Responsibilities Handled by 215 McCann Partnering with Casanova//McCann The San Francisco Giants announced that it has named 215 McCann as its new advertising...

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Advertising Industry

McCann Wins Network and Agency of the Year at Cresta Awards

Joshua Hughes

October 13, 2017October 13, 2017

Cresta Awards Wins from 8 countries include 5 Grand Prix McCann Worldgroup has been named Network of the Year at the Cresta International Advertising Awards,...

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Advertising Featured News Videos

Staples Rolls Out It’s Pro Time Push in Canada

Joshua Hughes

August 18, 2017August 22, 2017

Following its recent debut in the United States, Staples has launched the brand’s It’s Pro Time push across Canada via multiple channels. A new campaign from Staples...

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Featured Marketing News

Bombardier Hands Global Business to McCann Canada

Anisha Kapoor

August 17, 2017August 18, 2017

Following a competitive pitch, Bombardier has picked McCann Canada to handle its strategic marketing and communications business. Bombardier has officially named McCann Canada its agency...

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Industry News

MGM Resorts International Expands Relationship with McCann

Joshua Hughes

June 2, 2017June 2, 2017

Follows strategic and cultural transformation from a casino-driven operation to a global entertainment brand McCann has announced that MGM Resorts International will add its regional...

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Advertising Industry News

McCann Wins Big at ADC Awards

Anisha Kapoor

May 11, 2017

Agency also recognised with ADC Black Cubefor Best in Digital McCann was honoured across the board with Digital Agency of the Year, Agency of the...