Luxury Archives | World Branding Forum

August 17, 2016August 17, 2016

Wynn Palace aims to redefine luxury as part of Macau's continued expansion into a world centre of tourism and leisure. Wynn Resorts is scheduled to open the...

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Featured Marketing News

UGG Takes Premium Store Design to the Vegas Strip

August 15, 2016August 15, 2016

The UGG outlet features the brand’s complete range which includes footwear, lounge wear, handbags, accessories, and home goods. UGG, a division of Decker Brands, has...

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Branding Featured News Videos

British Airways Shoots Steep London City Approach

August 12, 2016August 12, 2016

Filmed from the pilots’ perspective, the British Airways footage introduces viewers to the aerial views of the capital’s iconic skyline. British Airways has released a...

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Hilton Launches Edinburgh Carlton Property

August 12, 2016August 12, 2016

Newly opened by the group, the Hilton Edinburgh Carlton is located at 19 Northbridge, Edinburgh, EH1 1SD, United Kingdom. The Hilton Edinburgh Carlton has launched,...

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Bottletop Takes British Fashion to Rio’s Olympics

August 10, 2016August 10, 2016

Luxury fashion marque, Bottletop, has launched a design collection featuring intricate hand craftsmanship set to display at the Olympics. British-rooted luxury fashion brand, Bottletop, has...

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Hyatt Regency Danang Celebrates Hoi An Heritage

August 10, 2016August 10, 2016

Vietnamese resort, Hyatt Regency Danang, has launched the tourist package, Explore, to immerse travellers in the re-discovery of Hoi An. Vietnam’s Hyatt Regency Danang Resort...

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Baileys Raises Glass to Duty Free Shoppers with XC

July 29, 2016July 29, 2016

Steeped in French sophistication, Baileys XC affords travellers a unique blend available for purchase only at selected airports worldwide. Baileys, the brand specialised in Irish...

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DoubleTree by Hilton Checks into China’s Chongqing

July 25, 2016July 25, 2016

The DoubleTree hotel joins Hilton’s Chongqing pipeline featuring three other spa resorts—one in New North Zone and another in Nanshan. Hilton has unveiled DoubleTree by...

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W Hotels Expands Starwood Luxury into Edinburgh

July 20, 2016July 20, 2016

The W Hotels entry will elevate the hospitality landscape with modern architecture, signature amenities, and a full calendar of happenings. Starwood Hotels & Resorts is...

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The Ritz-Carlton Takes its Residences to Waikiki