Genesis Archives | World Branding Forum

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Sixty Second Super Bowl Commercial Captures Emotional Surprise of Hyundai Owners For the first time ever, Hyundai featured its non-profit organisation, Hyundai Hope On Wheels,...

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Branding Featured News

Hyundai Propels Luxury with First Genesis Studio

Olivia Pearce

September 6, 2016September 6, 2016

Strategically positioned, the Genesis Studio is designed to embody the marque’s core characteristics and evoke curiosity around the brand. Genesis will launch its first dedicated space on...

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Advertising Featured News

Hyundai Signs On with North Freeway for Genesis

Joshua Hughes

April 14, 2016April 22, 2016

North Freeway Hyundai will sell and service the Genesis brand and its luxury vehicles, including the newly unveiled G90 and G80 variants. Hyundai Motor America...

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Genesis Burson-Marsteller Beefs Up Indian Leadership

Deborah Joy Peter

December 24, 2015December 24, 2015

The firm has confirmed several key senior appointments and internal promotions which are slated to take effect at the onset of 2016 Global public relations...