Augmented Reality (AR) Archives | World Branding Forum

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Everyone's favourite photo based messaging service Snapchat has announced a big step promising the launch of a brand new global creative studio named arcadia. Arcadia...

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Branding Featured News

Vuzix Does Augmented Reality with AccuWeather

Olivia Pearce

December 31, 2018December 31, 2018

Vuzix and AccuWeather have forged a deal to bring interactive weather experiences to Blade Smart Glasses wearers across the globe. Smart glasses and augmented reality...

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KLM Taps Augmented Reality for Messenger Tool

Thomas Ng

October 5, 2018October 6, 2018

KLM has unveiled a virtual baggage check service on Messenger that allows its iPhone-using passengers to check their hand luggage size. KLM has introduced a...

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Jeep Launches Innovative Customer Experience With The New Jeep Compass

Thomas Ng

March 30, 2017March 30, 2017

“Jeep Compass Visualiser” allows customers to walk around and discover the all-new Compass, before it physically arrives in showrooms The Jeep brand is introducing an...

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Branding News Technology

IBM And The New York Times’ T Brand Studio Unveil New AR Experience

Olivia Pearce

January 5, 2017January 24, 2017

IBM and The New York Times launch "Outthink Hidden," an augmented reality experience that brings unsung heroes of innovation to life. Inspired by the 20th...