World Branding Forum

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Over 300,000 readers submitted millions of ratings and tens of thousands of comments for Condé Nast Traveler Condé Nast Traveler announced the results of its 30th...

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Branding Featured News

Quaker Marks Oatober: A Month to Share Oat Benefits

Olivia Pearce

October 6, 2017

Quaker Oat Initiatives Planned Everywhere Oats are Consumed - Worldwide It's that time of the year again. Quaker Oats is ringing in Oatober, a month-long...

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Branding Featured News

MGM Resorts Launches First Corporate Brand Campaign

Olivia Pearce

September 18, 2017

'Welcome to the Show' Integrated Campaign Reflects Shift from a Hospitality and Gaming Company to Global Entertainment Brand MGM Resorts International, whose resort portfolio includes...

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Advertising Industry

TBWA\Chiat\Day New York Taps Chris Beresford-Hill As Chief Creative Officer

Olivia Pearce

September 15, 2017

TBWA\Chiat\Day New York has hired Chris Beresford-Hill as Chief Creative Officer Beresford-Hill, who joins from sister Omincom agency BBDO New York, will assume creative leadership...

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Branding Featured News

Four Seasons Launches First Pop Down

Olivia Pearce

September 11, 2017September 11, 2017

Takeover event showcases Four Seasons creativity and artistry in unexpected downtown Toronto location, marking first in a global series With all eyes on Toronto during...

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Branding Featured News

Crystal Bach to Cook Up a Storm on the Water

Olivia Pearce

July 5, 2017July 7, 2017

The Crystal Bach soon launching via Crystal River Cruises will serve cuisine crafted by expert European chefs, while inspired by the region. Crystal River Cruises...

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Advertising Industry News

Luxury Cars Dominate Top 25 Most Loved Brands in the UK

Anisha Kapoor

May 8, 2017May 11, 2017

Technology Accounts for 58% of Social Conversation as Google Edges Closer to Apple’s Top Spot The UK’s love for cars, particularly luxury brands and their...

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Featured Marketing News

Mytyres.co.uk Rewards Loyalty for Anniversary

Deborah Joy Peter

August 1, 2016August 1, 2016

Mytyres.co.uk, in partnership with Michelin, will hold a two-ticket prize draw for a BMW Goodwood Driving Experience giveaway. In celebration of its fifteenth anniversary festivities,...

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Featured Marketing News

Ford Powers Up 2016 Focus RS in the United States

Deborah Joy Peter

July 14, 2016July 14, 2016

The new Ford hatch runs on 350 horsepower and four driving modes to deliver a high-performing torque and premium driving experience. Ford has unveiled the Focus...

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Featured Industry News

TBWA Spruces Up with Key Leadership Appointments

Anisha Kapoor

June 10, 2016June 10, 2016

The expansion move by TBWA includes three senior promotions and two executive hires across the advertising network's New York office. TBWA\Chiat\Day has elevated Aki Spicer (pictured)...

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Advertising Featured News

Wunderman New York Names Sami Thessman CCO

Deborah Joy Peter

April 27, 2016April 27, 2016

In his role at Wunderman New York, he will head accounts including United Airlines, Coca-Cola, E*TRADE, and Isle of Capri. Wunderman has appointed Sami Thessman...

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Advertising Featured News

TBWA Elevates Niemcewicz to MD for Engage

Joshua Hughes

March 15, 2016March 15, 2016

She was previously Client Service and Relations lead, and headed growth and digital strategic vision for a key sports retail client TBWA has promoted Lauren Niemcewicz to...