World Branding Forum

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Extending its 2018 Calvin Klein Jeans global ad campaign experience, the brand is partnering with Amazon for an immersive activation event. Calvin Klein is combining...

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Featured Technology

Amazon’s Alexa is Now Even Smarter

Thomas Ng

September 21, 2018September 25, 2018

Amazon introduced new Alexa features that help make life even more convenient, safe, and entertaining Alongside a new lineup of Echo devices, Amazon today introduced new Alexa...

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Dunkin Donuts Expands Accessibility with Amazon Alexa Integration

Thomas Ng

August 30, 2018August 30, 2018

"Alexa, Order from Dunkin Donuts." For a new way to help guests run on Dunkin' even faster, Dunkin Donuts announced that On-the-Go Mobile Ordering is...

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Advertising Industry

Cannes Lions Launches First Hackathon with Amazon and Huge

Anisha Kapoor

May 23, 2018June 7, 2018

Together with Global Citizen, Cannes Lions invites people from all disciplines to design solutions that will help solve some of the biggest challenges of our...

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Ryanair Moves Its Infrastructure to Amazon Web Services

Thomas Ng

May 10, 2018May 10, 2018

European Airline Ryanair Chooses AWS for the Broad and Deep Portfolio of Cloud Services, Reliability, Global Scale, and Massive Compute Power Today, Amazon Web Services,...

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Branding Featured News

LEGO DUPLO Launches Interactive Experience on Amazon Alexa

Olivia Pearce

May 3, 2018

LEGO DUPLO Stories Released on Amazon Alexa as Play Starter Inspiration for Youngest Audience and Their Parents Launched in the US and UK, LEGO DUPLO Stories...

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Branding Featured News

Amazon Studios Greenlights Utopia, Signs Gillian Flynn to Overall Deal

Olivia Pearce

April 20, 2018May 8, 2018

Utopia is First Project by Gillian Flynn for Amazon Studios Exclusively for Prime Video in More Than 200 Countries and Territories Amazon Studios has greenlit a...

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Featured Marketing News

Amazon and Best Buy Announce Exclusive Partnership

Nathaniel Mark

April 19, 2018

Best Buy Chooses Amazon Fire TV Edition for Its Innovative User Experience Combined with the Intelligence of Alexa Amazon and Best Buy unveiled a collaboration...

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Advertising Industry

Amazon Wins at the 2018 Kellogg School Super Bowl Ad Review

Anisha Kapoor

February 5, 2018

Kellogg School Review Used Strategic Academic Framework to Evaluate the Effectiveness of Super Bowl Spots Amazon was a big winner in strategic ad rankings with...

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Featured Marketing News Technology

Libre Wireless Technologies Launches MAVID at Amazon Alexa Summit

Thomas Ng

November 3, 2017June 13, 2023

New Libre technology introduced at the Amazon Alexa Summit hosted by Libre Wireless will enable OEMs and ODMs to build unique voice-enabled products Libre Wireless...

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Featured Marketing News Technology

Amazon Web Services and AT&T Expand Strategic Relationship

Thomas Ng

November 1, 2017November 2, 2017

AWS customers using AT&T connectivity can now have highly secure, flexible connectivity options to serve their cloud, cybersecurity and mobility needs AT&T is expanding business...

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Featured News Public Relations Technology

Vested Launches Custom App for PR Professionals on Amazon Alexa

Thomas Ng

October 24, 2017February 2, 2018

First Skill Developed by Vested for Financial Communications and Marketing Professionals Vested, a global public relations agency, announced the launch of the first news product...