World Branding Forum

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The alliance is part of WPP’s Technology Partnership Programme which coordinates and promotes the group’s relationships with key providers of marketing technology services WPP has...

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Branding Featured Marketing News Public Relations

Tecate Tastes Triumph As Bold Bet On Mayweather Pacquiao Bout Breaks Records Before Fight Night

Joshua Hughes

April 30, 2015July 4, 2023

Presenting and Exclusive Beer Sponsor Tecate Embraces Bold Opinions in the Weeks Leading up to May 2nd Tecate, the Mexican beer which is a longtime...

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Industry News

Ogilvy named Leader for the fifth consecutive year by Gartner

Anisha Kapoor

April 3, 2020

Ogilvy, a global marketing and communications company, has been named a Leader in Gartner's Magic Quadrant for Global Marketing Agencies report for the fifth consecutive...

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Advertising Industry

TBWA\Chiat\Day New York Taps Chris Beresford-Hill As Chief Creative Officer

Olivia Pearce

September 15, 2017

TBWA\Chiat\Day New York has hired Chris Beresford-Hill as Chief Creative Officer Beresford-Hill, who joins from sister Omincom agency BBDO New York, will assume creative leadership...