World Branding Forum

Read Time:2 Minute, 47 Second

Fastrack's film conceived by Lowe Lintas Bangalore is a youthful, high-fashion interpretation of what it means to be a Diva among Gen Z It shows...

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Advertising Featured News

Swiggy’s latest ads celebrates India’s passion for food and cricket

Eliza Jane

September 30, 2020

Conceptualised by Lowe Lintas, Swiggy's multilingual campaign emphasizes the brand’s commitment to serving safe and hygienic food to its customers Swiggy has been delivering memorable...

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Branding Featured News

Purina launches world-first recyclable flexible pouch for wet pet food

Olivia Pearce

September 30, 2020

Purina is introducing the first mono-material retort pouch in the pet food industry, leading in pet food packaging innovation Purina has launched a first-of-its-kind recyclable...

Read Time:3 Minute, 44 Second

Design Featured News

Reebok partners Boston Farm to offer first plant-based performance shoe

Olivia Pearce

September 30, 2020

Reebok joins top seed in industry pursuit to reduce petroleum-based plastics Reebok, fitness company is partnering with Boston-area based Siena Farms, to launch Forever Floatride...