World Branding Forum

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Sadiq Khan, London’s Mayor, welcomed the capacity crowd for BMW Classics concert with Sir Simon Rattle and the London Symphony Orchestra On Sunday 1 July...

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Branding Featured News

Tesco and Carrefour to Create Long-Term Strategic Alliance

Olivia Pearce

July 2, 2018July 2, 2018

Strategic alliance between Tesco and Carrefour will enable both companies to improve the quality and choice of products The alliance between Carrefour and Tesco will...

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Branding Featured News

Asics Teams up with China Tennis Champ Zhang Shuai

Olivia Pearce

July 2, 2018

Zhang Shuai is the first female Chinese tennis player to join Team Asics Today, ASICS announced a partnership with China’s top women’s tennis player, Zhang...