World Branding Forum

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The push by Wrangler is on key sports and entertainment channels, with a supplementary print and digital campaign included in the mix. Wrangler has altered its...

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Featured Marketing News Videos

Revlon Goes Bigger with Second Love is On Contest

Deborah Joy Peter

September 19, 2016September 19, 2016

Leading the movement is Revlon global brand ambassador, Olivia Wilde, who is supporting the push with a call-to-cation message. Revlon has unveiled its second Love...

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Samsung Launches Note7 Recall in the United States

Thomas Ng

September 19, 2016September 19, 2016

The recall exercise follows the global announcement of the battery cell issues related to certain Samsung Galaxy Note7 devices. Samsung Electronics America has confirmed that...

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Branding Featured News

Sloane Bros Expands Froyo Footprint to Nottingham

Olivia Pearce

September 19, 2016September 19, 2016

The opening of its latest frozen yoghurt parlour outside of London coincides with the release of the Franken’ Fraffle by the Sloane Bros. Independent British...