World Branding Forum

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Inspired by its Pacific Northwest location, 415 guestrooms and nine suites were transformed as part of the grand W Seattle makeover. W Hotels, a portfolio...

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Branding Featured News

Crystal Cruises Decks Up River Travel Virtually

Olivia Pearce

August 26, 2016August 26, 2016

The digital debut follows the vessel’s recent maiden voyage from Vienna. According to Crystal Cruises, the move is a river industry first. Crystal River Cruises...

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Advertising Featured News

Ford Powers Up F-Series Super Duty for the Fall

Joshua Hughes

August 26, 2016August 26, 2016

With the addition of a 48-gallon fuel tank, the Ford Super Duty maximises time between fill-ups to get more done in a shorter span. Ford...

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Featured Marketing News

Kellogg’s Debuts Jimmy Butler Gold Medal Edition

Anisha Kapoor

August 26, 2016August 26, 2016

Celebrating his Team USA Olympic win, Kellogg’s Corn Flakes secures a partnership to feature Jimmy Butler on its Gold Medal Edition boxes. Kellogg’s has inked...