World Branding Forum

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Luxury fashion marque, Bottletop, has launched a design collection featuring intricate hand craftsmanship set to display at the Olympics. British-rooted luxury fashion brand, Bottletop, has...

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Advertising Featured News Videos

Auckland Castle Picks AMV BBDO and Siegel+Gale

Joshua Hughes

August 10, 2016August 10, 2016

AMV BBDO and Siegel+Gale have been appointed to lead the rebrand initiative surrounding Northern England’s Auckland Castle. Auckland Castle Trust has picked AMV BBDO and...

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Featured Marketing News

Diageo Rebrands U.S. Beer Business with Name Change

Anisha Kapoor

August 10, 2016August 10, 2016

The group’s new name will convey the brewing credentials of Diageo label and its commitment to the broad category of premium beer. Diageo is changing...

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Branding Featured News

Hyatt Regency Danang Celebrates Hoi An Heritage

Olivia Pearce

August 10, 2016August 10, 2016

Vietnamese resort, Hyatt Regency Danang, has launched the tourist package, Explore, to immerse travellers in the re-discovery of Hoi An. Vietnam’s Hyatt Regency Danang Resort...