World Branding Forum

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It recognises her three major title wins and completion of the Serena Slam; she has won three Grand Slams since the 2014 U.S. Open Time’s Sports Illustrated has...

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Branding Featured News Technology

Etihad Airways Lands Cognizant Digital Deal

Thomas Ng

December 14, 2015December 14, 2015

The three-year partnership will help the airline define digital strategy and reimagine the guest experience across the group National United Arab Emirates aviation giant, Etihad...

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Advertising Industry News

WPP Secures STW Merger for Australia and New Zealand

Joshua Hughes

December 14, 2015December 14, 2015

The move will increase the global advertising network’s shareholding from 23.6 percent to 61.5 percent, with STW due for a name change WPP has prepared...

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Advertising Industry News

Omnicom Joins Campaign Asia-Pacific’s Winners League

Deborah Joy Peter

December 14, 2015December 14, 2015

The group won awards in all five major markets namely Greater China; Japan/Korea; Australia/New Zealand; Southeast Asia; and South Asia Omnicom shone at Campaign’s 2015 Agency of...