Schweppes campaign approaches the topic of growing up with fresh eyes, depicting a subtle, refined and surprising transition into maturity and sophistication. Schweppes is the longest-standing brand in its beverage category – dating back to 1783. The drink has several characteristic qualities including its sharp and bittersweet taste, effervescent texture and long-lasting bubbles. Though these … Continue reading Schweppes ‘Here’s to Character’ campaigns growth into sophistication