Nielsen & Alibaba CEOs Discuss Using Digital And Big Data Strategies...

VIDEO This week at Nielsen's annual Consumer 360 Conference, Nielsen CEO Mitch Barns and Daniel Zhang, CEO of China-based e-commerce giant Alibaba, sat down for...

Europcar launches #MyEuropcarRoadTrip in Partnership with Spotify

An international online competition to win a road trip across South East Asia Europcar, a leading European car rental company, is launching an innovative competition...

Shutterstock and Penske Media Form Strategic Editorial Imagery and Video Partnership

Alliance to create leading global image library anchored by PMC's WWD and Variety. Shutterstock, Inc. (NYSE: SSTK) and Penske Media Corporation (PMC) have agreed to...

Coca-Cola Invites the World to Reach up and Support the Special...

All-star cast of artists with and without intellectual disabilities record unified song, “Reach Up,” to rally the globe to be a fan for Special...

Avon Announces “Beauty for a Purpose”; New Brand Statement Reflects Commitment...

BeautyforaPurpose.com Launches as New Brand Publishing Site. Avon Products, Inc. (NYSE: AVP) has announced the launch of Beauty for a Purpose, a new global brand...

Hasbro Acquires Rights to Pie Face Game: Will Distribute Hilarious Game...

The fun-filled game of suspense available in new markets Autumn 2015. After hearing the call from fans worldwide, Hasbro, Inc., today announced it has acquired...

Converse Rubber Tracks Unlocks The Doors To Iconic Studios Around The...

Brand's New Global Programme Offers Emerging Artists The Opportunity To Write The Next Chapter Of Music History At Legendary Studios Including Abbey Road, Sunset...

Sports Brand ASICS Unveils New Global Tennis Campaign Starring Gael Monfils

ASICS has launched its global tennis campaign, 'It's a tough game. Go smash it.', starring top tennis player Gael Monfils in an 'unexpected' setting. The...

Bounty Celebrates 50 Years of Innovation as Leader in the Paper...

Brand Celebrates Half-Century Anniversary by Opening Up a Diner for a Day and Unveiling a New Nostalgic Video that Highlights 50 Years of Clean...

Pedigree Aims To “Feed The Good” In Dogs Around The World...

New Global Campaign from BBDO Highlights the Role Dogs Play in Making the World a Better Place We live in incredibly complex times. Twenty-four hours...

Reebok Signs New Partnership with JJ Watt; Celebrated with 5’1” Box...

Global fitness brand Reebok today announced a breakthrough partnership with JJ Watt. Arguably the hardest training athlete in sports today, Watt is the epitome of...

Orapup Packs Puppy Love in First 360-Degree Product Commercial

Tongue-In-Cheek Interactive Video Satirises Advertisers’ Over Reliance on Pets Orapup, the first tongue cleaner to beat bad dog breath, today unveiled the world’s first 360-degree...

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Lush to stop some social media until it’s ‘safer’

Lush said that they will be shutting down their Instagram, Facebook, TikTok and Snapchat pages. The new policy will be rolled out across all...
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