TikTok Shop Launches ‘Fulfilled by TikTok’ in the UK

Popular live shopping platform TikTok Shop has officially launched ‘Fulfilled by TikTok’, a dedicated same-day fulfilment option for the UK. Also known as FBT,...

Prada Dives Into the World of Makeup & Skincare

Gеt ready for a new bеauty sеnsation, as Prada takes the world by storm with its highly-anticipatеd bеauty and skincarе linе. Prada Beauty is making wavеs...

easyJet Premieres ‘Get Out There’ Summer Campaign Starring Iconic Art Figures

Have you ever travelled somewhere and seen someone famous? Well, even notable figures need to catch a break sometimes. With ‘Get Out There’ by...

Midea Tugs on Heartstrings With Touching Commercial

As multiple countries battle a heatwave unlike any other, a new commercial in China focuses on a cooler alternative to tackle the heat. Together...

L’Occitane Steps Into the Metaverse With First Virtual Store

The newest retail store of French beauty label L’Occitane is unlike any of its others, as the brand launches its first virtual outlet in...

Arsenal and adidas Introduce 23/24 Away Kit in Latest Campaign

Islington-based football club Arsenal has unveiled its 23/24 away kit with adidas, paying homage to the club’s roots in a powerful audio marketing campaign....

Stay Calm as Calm Partners With Spotify

Wellness is now just a podcast away, as leading meditation mobile app, Calm, has teamed up with global digital music streamer Spotify. The Calm...

token.com and 20something Launch Strategic Rebrand

Crypto marketplace token.com has partnered with creative company 20something to reveal a new brand strategy and visual identity. token.com launched in 2017, and the...

7-Eleven Celebrates 96th Anniversary With Free Slurpees And More

The global convenience store retailer, 7-Eleven, celebrated its 96th birthday recently with Slurpee Day celebrations and a limited-edition digital collectible. Toasting to the occasion,...

Dior’s Sneakers Unveil Digital Twins and NFT Integration

Dior's sneakers unveil a cutting-edge digital twin by adding an NFC chip beneath the right shoe, elevating digital authenticity certification. The French luxury house Dior...

The UK’s Official Charts Undergo Brand Revamp by Electric Mustard

After 70 years of the Official Singles Charts, the music platform has rebranded itself to be more digital-focused, keeping up with the times and...

Apple’s Latest iPhone 14 Commercials Promote Battery Life and Crash Detection

Household tech brand Apple has released its latest slew of commercials, featuring the iPhone 14 Plus and iPhone 14 Pro. The advertisements come as...

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Little Mistress

Little Mistress Is Now in the Hands of Poeticgem Group

Working under the umbrella of PDS, the Poeticgem Group has announced the acquisition of brand intellectual property (IP) of womenswear and occasion-wear brand Little...
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