Goodyear will share Blimpworthy stories through Hall of Famers, with a focus on the moments in time which transformed their careers.
Tyre giant, Goodyear has signed a sponsorship agreement with the Pro Football Hall of Fame. The deal marks a new chapter in brand’s long association with football, an arena across which the iconic blimp has provided unmatched aerial television coverage for more than 60 years.
The relationship between both parties is focused on extending the Blimpworthy push celebrating determination. Leveraging its partner’s vast archive, the brand will share stories through Hall of Famers, with a concentration on the moments in time which transformed their careers.
To kick off the alliance, Goodyear and the Pro Football Hall of Fame will support a special offer for the U.S. Armed Forces. Throughout the month of November and Veteran’s Day, active members of the military and veterans plus one guest will be allowed free entry into the Pro Football Hall of Fame.
“We are delighted to join forces with the Pro Football Hall of Fame, our neighbour in Northeast Ohio. This is a time of tremendous excitement as it embarks on a transformational project to establish the venue as a global sports destination,” said Steve McClellan, President of Goodyear Americas.