Pepsi Celebrates 125th Anniversary With 125-Day Campaign and New Logo
A generational staple, soft drink brand Pepsi is celebrating its 125th anniversary in style and splendour with a 125-day campaign. As it welcomes a...
New Amazon Books Global Campaign Inspires Reader to Read More
While shedding light on the invisible magic of reading, Amazon Books has launched a second instalment of its campaign in collaboration with creative agency,...
Amazon Ads Streaming TV Research: Nearly Half (49%) Of UK Adults...
Brand discovery rises to 74% among adult Gen-Z and millennials while watching streaming TV
24 August 2023 London, UK – New research from Amazon...
Android Auto Google Maps to Start Showing EV Charging Stations
As electric vehicle (EV) adoption rates increase alongside the influx of new models, Google Maps is taking it one step further. The Google Maps...
La-Z-Boy Declare Long Live The Lazy With New Platform
On National Lazy Day (August 10th), American furniture brand La-Z-Boy launched its ‘Long Live The Lazy’ marketing platform with a national ad campaign. Reclaiming...
Prada Dives Into the World of Makeup & Skincare
Gеt ready for a new bеauty sеnsation, as Prada takes the world by storm with its highly-anticipatеd bеauty and skincarе linе.
Prada Beauty is making wavеs...
L’Occitane Steps Into the Metaverse With First Virtual Store
The newest retail store of French beauty label L’Occitane is unlike any of its others, as the brand launches its first virtual outlet in...
Arsenal and adidas Introduce 23/24 Away Kit in Latest Campaign
Islington-based football club Arsenal has unveiled its 23/24 away kit with adidas, paying homage to the club’s roots in a powerful audio marketing campaign....
M-Cube Unveils Immersive Installation in Florence Train Station
M-Cube's 30 million pixel installation at the Florence train station gives life to an immersive audio and video installation, integrating hues of 3D art.
M-Cube,...
Booking.com Announces Launch of Its AI Trip Planner
Leading digital travel agency Booking.com has revealed its new AI Trip Planner, where users can ask travel-specific questions to plan their journey better. The...
Morrama and Batch.Works Produce Adaptable Kids’ Headphones
London-based design agency Morrama will collaborate with Batch.Works, a circular manufacturer, to release headphones called Kibu. A shorter version of Kids-Build, Kibu’s unique selling...
Is Apple’s VR Headset Following iPad Blueprints to Create Apps?
The tech giant, 'Apple,' is geared to launch its most anticipated mixed-reality headset. This new interface, with a bunch of good apps, will be...