Advertising Campaigns Featured News Activia launches “A to Z” campaign directed to Gen Z and Millennials Olivia Pearce July 7, 2020July 7, 2020 The ad unveils Activia's new US tagline, "Your Gut is Where it All Begins. Start with Activia" Activia is launching a new ad campaign titled...
Branding Campaigns Featured News Videos Activia Tells Women that They Can with Rebrand Olivia Pearce February 21, 2017February 21, 2017 The Activia spot captures the determination of a few women when told they can’t—negative messages countered with confident assertions. Activia has created a new spot...