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Pantene and Allyson Felix celebrates the everyday moments
Allyson Felix defines her legacy ahead of Tokyo 2020 with Pantene’s “What’s Your Legacy” Campaign
With the long-awaited Olympic Games Tokyo 2020 ahead, Pantene is...
Pantene launches its “Family is #BeautifulLGBTQ” series
Launching during National Adoption Month and created in partnership with Family Equality, Pantene’s new series tells the stories of real LGBTQ-adoptive families and the...
Pantene launches Power of Grey campaign
Pantene, owned by Procter & Gamble (P&G) have launched a new campaign, Power of Grey, to encourage people to embrace grey hair.
The new campaign...
Pantene Launches New Revival LGBTQ Campaign
Pantene’s new campaign is a revival of the brand’s iconic 1986 “Don’t Hate Me Because I’m Beautiful” advertisement
As a brand once known for a...
Pantene Japan Pairs Babychanco with Kondo
In a new push by Pantene Japan starring Sato Kondo and babychanco, uniqueness and self-expression are being upheld as the key message.
Pantene Japan has...
Pantene Washes Off the Stink of Bad Hair Days
Pantene has initiated 14-Day Challenge on social media—a digital initiative welcoming the change from #BadHairDay to #GreatHairDay.
Pantene has rolled out 14-Day Challenge, a social media...
Pantene Teams Up with Priyanka Chopra in Go Gentle Campaign
Partnership between Pantene and Priyanka Chopra Aims to Inspire Women to Use Their Inner Strength to #GoGentle
Pantene, a hair-care brand from Procter & Gamble,...
Pantene Unveils Gold Series Spot Starring Jillian Hervey
Pantene has released a new advertisement starring ambassador, Jillian Hervey, to spotlight its Gold Series range for African American hair.
For the next chapter of...
Pantene Names Priyanka Chopra Global Ambassador
Pantene has appointed Priyanka Chopra as its newest global brand ambassador, a role which begins with a Pro-V campaign in December.
Pantene has added Priyanka Chopra...
Pantene Celebrates Summer and Curls with Jillian Hervey
Pantene, alongside the newly appointed ambassador, is set to launch a campaign aimed at fighting the frizz and strengthening curls.
Pantene has called on Lion...
Pantene Names Goulding Ambassador for #StrongIsBeautiful
The partnership will see the artiste launch the haircare giant’s new Pro-V advertising campaign, Strong is Beautiful, promoting endurance
Pantene, via Procter & Gamble UK and...
Pantene Debuts Dad-Dos with Strong is Beautiful
The push in rooted in research indicating that quality time spent with fathers helps raise daughters who are more self-reliant and confident
Pantene is leveraging...
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