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Mountain Dew Launches First-Ever Global Brand Campaign With “Do the DEW” Rallying Cry
Mountain Dew Reintroduces Iconic "Do the DEW" Credo with First-Ever Global Creative Featuring Scotty Lago and Sean Malto, in Collaboration with Filmmaker Justin Lin
Duct...
Starwood Fuels Innovation with Debut of Starlab in New York’s Garment District
Starwood Hotels & Resorts Worldwide unveiles Starlab, the company’s new brand innovation studio located in Manhattan’s pioneering Garment District.
Design-led with the spirit and agility...
Happy 25th Birthday Adobe Photoshop
A Cultural Icon, Photoshop Has Been Shaping the Way We View the World
Adobe Photoshop, the imaging software that continues to redefine creativity in the...
Nature’s Power Revealed in New Old Spice Fresher Collection Marketing Campaign
Old Spice transforms New York City’s concrete jungle into lush pine forest with experiential vending machine, offering prizes in exchange for bountiful nature items.
Harnessing...
Jeep Debuts New TV Spot to Mark 12 Years as ESPN’s X Games Aspen...
Jeep brand debuts new 30-second television commercial, “Polar Vortex,” in conjunction with ESPN’s X Games Aspen 2015. Campaign to also include print, digital, social...
Health Mart Launches New US National Ad Campaign
Health Mart, the largest independent pharmacy network in the US with more than 3,600 locally owned community pharmacies across all 50 states, has launched...
Fisher-Price Asked Parents to Share a Wish For New Year
Fisher-Price released a short film on New Year's day shot in seven countries and five continents entitled Wishes for Baby, marking the official launch...
7up Launches New Global Campaign Celebrating Up & Coming Originals
"Feels Good To Be You" Campaign Takes to London Streets With a New 'Spin' on a UK Classic. Campaign to roll out in more...
Campari Reveals 2015 Calendar Cover Image and Launch Date
Campari today unveiled the cover image for its 2015 Calendar, entitled ‘Mythology Mixology’.
The brand also confirmed that the official unveil date for the next...
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Hobbycraft to open three new stores
New Hobbycraft sites will be in Biggleswade, Bedfordshire; Southend in Essex; and Bromborough on Merseyside and will create 40 new retail jobs.
The chain said...
