With 17 years of experience at Ogilvy, he is now responsible for expanding the agency’s client base as well as service offering
Ogilvy Public Relations has elevated Dan La Russo from Executive Vice President of its technology practice to Managing Director for the network’s San Francisco and Denver offices, effectively immediately. With 17 years of experience at Ogilvy, he will focus on expanding the agency’s client base and service offering.
“Dan is an exceptional talent and we are lucky to have him at Ogilvy, now leading the charge in San Francisco and Denver. Dan is well-respected by staff and clients alike and is exactly the right person to help expand our West Coast presence,” said Stuart Smith, Global CEO of Ogilvy PR.
Throughout his tenure with the company, his expertise has touched a wide variety of tech segments ranging from consumer, enterprise, and developer to mobile, semiconductor, datacentre, and network technology. He has worked with clients such as Brocade, Intel, Google, Hitachi Data Systems, Emulex, and LG Electronics.
Other key accounts include weBoost, the Storage Networking Industry Association, Sun Microsystems, LEGATO Software, Qwest Communications, and Level 3 Communications, among others. His teams’ work has garnered industry awards and recognition from PR Week, the Holmes Report ‘Campaign of the Year’, and many more.
“Dan has demonstrated exceptional leadership and collaboration skills on behalf of clients and teams. His experience in public relations strategy across a variety of technology segments has enabled him to provide exemplary client service and helped Ogilvy grow talent, especially in the area of earned media on the West Coast,” said Michael Dobak, CEO of Ogilvy & Mather West and South.